Generating leads is a mandatory requirement for anyone who wants to excel in sales. Some sales people are extremely lucky and their marketing team or product delivers you leads on a platter but they offer the same platter to the other reps. So how do you standout from the crowd? Generate your own leads!
There are 2 steps to generating leads – List Building then Lead Generation. Recently I posted the below slideshow on Slideshare, which is a little light on detail.
In the below presentation I have given you some more detail into the 8 steps.